Is LinkedIn Really Necessary?

Is LinkedIn really necessary? There are many professionals who still don’t see the need for social media, let alone LinkedIn. But by not embracing this ‘free’ form of marketing, you and your business are really missing out. But if you are asking "Is LinkedIn really...

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How to promote an event on social media

If you run an events company or looking to bring attention to a one-off event you are organising, have you ever considered how social media could become a hugely successful method of promotion? There are many social media platforms to consider which have the potential...

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Which social media platform is best for your business?

So, you have decided to take that leap of faith and enter the world of social media marketing – now, the big question is, which social media platform is best for your business? Although many businesses decide to jump onto the bandwagon of setting up social media...

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The 3 keys to social media success

“Doing social media for business is easy - it’s just sitting around on Facebook all day!” … said nobody who’s ever worked on social marketing for business. But we aren’t here to gripe about people’s misconceptions about social. Those who realise the effort that goes...

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eBay: Setting up shop for all our futures

An innovative collaboration is under way in Wolverhampton – and it was great to be a part of it. ebay’s Retail Revival project came to the Molineux stadium where ambitious companies learned how to power ahead online. We were there to meet them and came away with a...

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Social media – worth the wait?

How long does it take for social media to be worth it? This is one of those ‘how long is a piece of string’ questions – but the simple answer is ‘give it time.’ If you’re craving instant one-off sales results then there are ways of making this happen – through adverts...

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What are the benefits of using social media for recruiting?

Think finding the right employee starts with a recruitment process? Think again. Everything you post on social media is also a way of communicating with future team members - and can be real benefits of using social media for recruiting. That’s because recent research...

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Is Facebook safe anymore?

A recent massive Facebook security breach has put the safety of users’ data in the spotlight and people are now asking "Is Facebook safe anymore?". The social media giant - which has now seen its share price drop more than 3%, has more than two billion active monthly...

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